Have Explainer Made

A presenter on screen, enhanced with animation

A presenter on screen, enhanced with animation

An explainer video combines the best of both worlds: the personal touch of a presenter on screen and the visual power of animation. The presenter explains the message while animations clarify, enrich, and bring the story to life. The result is a video that both persuades and explains.

‍ ‍At Explainit, we create explainer videos in which a presenter is filmed in front of a green screen or at a real location. We then build an animated world around that, tailored to your brand identity and message. The result is a video that is personal, visually striking, and clear in its content.

‍ ‍Please note: the term "explainer video" is also used to refer to an explanatory animation without a presenter. Are you looking for an animated video without a presenter on screen? If so, you’re probably looking for an explanatory animation. This page specifically focuses on explainer videos that feature a presenter combined with animation.

Greenscreen shoot at KPMG Amstelveen

An explainer video like the ones we make consists of two elements that come together in a single video:

Presenter on screen

A real person who delivers your message. Filmed in front of a green screen or on location. Gives the video a human, familiar face.

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Animation as a Reinforcement

Illustrations, charts, text, and animated elements around or behind the presenter. They clarify the content and keep the viewer engaged.

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One powerful video

The combination of film and animation results in a video that resonates on a personal level and clearly explains complex topics. Unique and versatile.

When is an explainer video the best choice?

  • You want to give your story a personal touch while also clearly visualizing complex information. An explainer video combines both.

  • Your product or service is difficult to film, but you still want to feature a real person on screen. The presenter tells the story while animation illustrates what can't be filmed.

  • You want more impact than just animation, but also more explanatory power than a standard corporate video. The explainer video strikes the perfect balance.

  • You want to immediately connect with the viewer through a recognizable, familiar face that speaks on behalf of your organization.

  • You want to stand out on your website, in a pitch, or at a trade show.

Explanatory video: Rights holders Sena, Buma, and Stemra

Why choose an explainer video from Explainit?

Explainit combines over 15 years of expertise with a pragmatic, transparent approach. You’ll know upfront what it costs, how long it will take, and what you’ll get. No surprises later on. Just an explainer video that effectively conveys your message.

Personal and convincing

Showing a real person on screen inspires trust. Combined with animation, the message is also explained crystal clear.

Greater engagement

Viewers watch videos featuring a presenter for longer. The human presence keeps their attention.

Making Complex Topics Accessible

The animated elements illustrate what the presenter is explaining. Abstract concepts become concrete and easy to understand.

Fully Customized

From green-screen shots to on-location filming, from simple infographics to rich animated worlds. All in your brand style.

Flat Rates

No surprises later on. You know exactly what it costs and what you're getting up front.

15+ years of expertise

You’ll work directly with the creator. Short lines of communication, in-depth expertise, and proven results.

Green Screen Explainer

The presenter is filmed in front of a green screen. The background is completely replaced by a custom-designed animated world. Maximum visual freedom.

Starting at €3,550, excluding VAT

Location Explainer

The presenter is at a real location, complemented by animated overlays. Authentic and personal, with visual enhancements where needed.

Starting at €3,200, excluding VAT

Split-screen explainer

The presenter appears in a box while the animation fills most of the screen. Popular for software tutorials and technical instructions.

Starting at €3,550, excluding VAT

Explainer with voice-over and animation

No presenter on screen, but a recognizable voice serves as the presenter. Combined with rich animation. More budget-friendly but no less effective.

Starting at €2,300, excluding VAT

Which explainer style is right for you?

Not every explainer video in which we combine live-action footage with animation is the same. The style that works best depends on your target audience, message, and budget. At Explainit, we create the following types of animated videos:

Explainers for Every Industry

Software and SaaS

Explaining complex platforms and features with a presenter who guides the viewer through them

Health and Well-Being

Communicating treatment processes and patient information in a personalized and clear manner

Government and Municipalities

Explaining legislation and policy to citizens with a familiar face

Education and Training

Delivering instructions and course material using a projector with visual aids

Finance and Consulting

Explaining financial products and advice in a personalized way using animation

HR and Internal Communications

Delivering onboarding, compliance, and change initiatives with a personalized touch

Can't find your industry listed here? Over the past 15 years, we've created explainer videos for virtually every sector. Get in touch, and we'll work with you to find a solution.

Frequently Asked Questions About Having an Explainer Video Created

An explainer video features a real presenter on screen, combined with animations. An explanatory animation is entirely hand-drawn and does not include a presenter. Both explain complex topics, but in different ways. The explainer video is more personal and inspires greater trust. The explanatory animation is often slightly more cost-effective and easier to produce in multiple languages. Are you looking for a pure animation video without a presenter? Then check out our explanatory animation page.
In English, “explainer video” is a broad term that can refer to both animated videos and videos featuring a presenter. In the Netherlands, the term is increasingly used specifically to refer to videos that combine a presenter on screen with animation. We also use that definition. For a purely animated video without a presenter, please visit our explainer animation page.
An explainer video with voice-over and animations starts at €2,300 (excl. VAT) at Explainit. A green-screen explainer video featuring our own presenter starts at €3,550 (excl. VAT). The price depends on the type, length, and desired extras. Use our free cost calculator for an immediate estimate.
A green screen is a green background that is removed during filming and replaced with a custom-designed animated world. This gives us maximum creative freedom to place the presenter in any environment we want, in line with your brand identity and message.
Yes. We work with our own in-house professional host. You can also have one of your own employees or a spokesperson serve as the host. We’ll guide the entire recording process to ensure that everyone feels comfortable in front of the camera.
Yes. We’ll come to your office, industrial facility, or any other location of your choice. We’ll bring all the necessary equipment with us. Travel expenses outside the Ede region will be quoted separately. Filming on location gives the video an authentic, recognizable feel.
Yes. The animations remain the same. The presenter is re-recorded for each language, or a voice-over is added for each language. This approach is cost-effective and ensures a consistent look and feel across all language versions.
On average, 4 to 6 weeks, depending on the complexity and the schedule for the day of filming. The turnaround time begins after the final script has been approved. For rush orders, a shorter turnaround time is possible for an additional fee.
Yes, always. The animations are fully customized to match your brand identity and color palette. They reinforce what the presenter is saying and clarify elements that are difficult to capture on camera. The result is a video that is personal, visually striking, and clear in its message.
An explainer video is the smartest choice if you want to give your story a personal touch while clearly visualizing complex information. Your product or service may be difficult to film, but you still want to feature a real person. Or perhaps you want more impact than just animation, but also greater explanatory power than a standard corporate video. The explainer video strikes the perfect balance.

No-Obligation Introductory Meeting
Let’s bring your story to life visually

Whether you need an animated video, a corporate film, an e-learning series, or an explainer video with a presenter, it all starts with a good conversation. Tell us what you want to achieve and who your target audience is, and we’ll work with you to determine the best approach. You’ll receive a response with a no-obligation cost estimate within one business day. Prefer to get started right away? Call 0318 240 092 or email hallo@explainit.video.

  • No-nonsense & proactive

    Short lines of communication and a down-to-earth, pragmatic approach. We actively work with you to achieve the very best results within your schedule and budget.

  • Explanatory animations that are strong in both content and visuals

    No boring stories—just an animation that truly gets the message across.

  • Strategic Corporate Videos

    Not just “pretty pictures for the sake of it,” but videos that are strategically designed to convince your website visitors and encourage them to take action.

  • Transparent Video Production

    Complete transparency upfront with a fixed price estimate and a 100% satisfaction guarantee. No surprises afterward.

  • 15+ years of expertise

    You'll work directly with the creator. Short lines of communication, in-depth expertise in high-end animation and film, and proven results.

Bas van Maanen, founder of Explainit

Bas van Maanen

Your point of contact

At Explainit, you work directly with the creator. No account managers, no middlemen. I’d be happy to brainstorm with you—with no obligation—about the best approach for your video or animation.